Kontera works best with content rich blogs. To get approved, you need to have a well established blog with huge page impressions. They display relevant ads by scanning your website and looking for the relevant keywords that match keywords in their database. The payouts with Kontera are quite impressive with record high Click Through Rate or CTR. Some members claim that they have the best payouts in the business along with the best relevancy and user experience. The really good news – it takes only a minute to enroll and set up.